The British Gymnastics Foundation’s crowdfunding campaign has raised a total of £13,225 which will go towards expanding their Love to Move programme.
British Gymnastics were delighted to be able to match all donations made during the campaign, which will allow more people to benefit from the programme that is already having a life changing impact on many people living with dementia in the UK.
As well as the money raised, the campaign has reached a huge number of people, meaning more people now know about the great work the Foundation is doing. Supported by the BBC, the Love to Move programme reached an estimated audience of 4.5 million people.
There have been over 47,000 downloads of the Love to Move booklet, made available to download on the Foundation’s website, allowing people to access some of the core movements of the programme from their own home.
During the period of the campaign, there were more than 10,000 visitors to the Foundation’s website, an increase of over 400% from the same period in the months before the campaign.
Encouragingly, there was plenty of interest from people wanting to receive regular updates about the charity, with over 400 people signing up. 160 companies, organisations and clubs also contacted the charity, saying they would like to deliver the Love to Move programme or be involved in its future roll out.
British Gymnastics Foundation Manager, Patrick Bonner: “The interest in our Love to Move programme has been phenomenal! Hundreds of people and organisations after seeing coverage on the BBC, now want to be part of the roll out of the programme across the UK in the near future and this will make such a positive impact on the lives of people living with dementia and their families.
“Also, the generosity of the public has been so heart-warming; with donations to our crowdfunding now enabling us to deliver the Love to Move programme to significantly more people.”
If you would like to read more about Love to Move, or to sign up for regular updates, visit the Foundation’s website.